When you are launching a fantastic new website you, like any website owner, wants the best for that website. You want it to gain traction quickly, build your brand, and most importantly grow your business. However, the reality is that without basic SEO you are going to struggle. Today, I want to introduce you to my SEO Checklist for New Websites. It's a free downloadable guide … [Read more...] about The SEO Checklist for New Websites
If you are thinking about hiring an SEO consultant, such as myself (hello!), then you are looking for help in the promotion of your website within search engines and possibly to increase the number of site conversions too. In reaching this page you've probably searched to see why you should hire an seo consultant (or something like that) because you are unsure about spending … [Read more...] about Should You Hire an SEO Expert?
As someone who deals with the fall out, daily, of these changes in search algorithms I often get asked "what are the core search ranking factors right now?" and the answer is usually Content is King and Social Media is currently a large-ish factor in search. Each week something changes in SEO and Digital Marketing, its an industry that is hard to predict - it's kind of why I … [Read more...] about Search Engine Ranking Factors for 2013/2014
SEO Trends for 2013-2014, as of now, appear to be heading in a similar direction as the last two years, albeit with some modifications. There is just one new trend that is likely to emerge, and that is an attention towards voice search parameters. It is likely that most people will not talk (to themselves, for all practical purposes) in the same manner they would type in a … [Read more...] about SEO Trends in 2013
This is a question I get asked a fair amount and there unfortunately isn't a definitive answer. The reason there is no solid answer is that as always not all websites are created equal. Lets first look at where the question comes from. The Google "Bad Link" Update / Penguin Penguin as an update grappled with killing web spam, this included wiping out the value of "unnatural … [Read more...] about Question: Should you be removing “bad” backlinks to your site?