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#30DayChallenge

November 30, 2014 By Andy Kinsey 2 Comments

How to Set Real Goals for Your Website

Most of the people I work with when asked what their digital marketing (or seo) goals are will say "get high google rankings" ... and whilst a goal it really …

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November 28, 2014 By Andy Kinsey 1 Comment

Christmas Coffee Gift Anyone?

We now have 27 days until Christmas, the year has flown by and suddenly we are pondering what to get our loved ones this Christmas. It's always the same, bottle …

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November 27, 2014 By Andy Kinsey 2 Comments

Google Analytics – UTM Tracking, What the…

UTM Tracking is more commonly known as "those big long link things", they are big long links because attached to the links are parameters or UTM-tags. These …

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November 26, 2014 By Andy Kinsey Leave a Comment

Google Analytics – Acquisition & Source of Traffic

Having looked previously at the Google Analytics Audience Demographics in this post I want to look at the GA dashboard for Acquisition of Traffic. Put simply, …

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November 25, 2014 By Andy Kinsey Leave a Comment

Google Analytics – Audience & Demographics Reports

The next step in making the most of Google Analytics is to look at the default reporting offered by GA itself. Over the next few articles we will look to …

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November 24, 2014 By Andy Kinsey Leave a Comment

Google Analytics – E-Commerce Tracking Explained

E-commerce is a growing business, it has been for a long time. This means competition in most sectors is stiff, but with modern tracking systems such as Google …

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