Most of the people I work with when asked what their digital marketing (or seo) goals are will say "get high google rankings" ... and whilst a goal it really …
#30DayChallenge
Christmas Coffee Gift Anyone?
We now have 27 days until Christmas, the year has flown by and suddenly we are pondering what to get our loved ones this Christmas. It's always the same, bottle …
Google Analytics – UTM Tracking, What the…
UTM Tracking is more commonly known as "those big long link things", they are big long links because attached to the links are parameters or UTM-tags. These …
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Google Analytics – Acquisition & Source of Traffic
Having looked previously at the Google Analytics Audience Demographics in this post I want to look at the GA dashboard for Acquisition of Traffic. Put simply, …
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Google Analytics – Audience & Demographics Reports
The next step in making the most of Google Analytics is to look at the default reporting offered by GA itself. Over the next few articles we will look to …
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Google Analytics – E-Commerce Tracking Explained
E-commerce is a growing business, it has been for a long time. This means competition in most sectors is stiff, but with modern tracking systems such as Google …
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