Why You Should Organize a Social Media Giveaway

It’s quite hard to come up with something new in terms of marketing these days. It’s not just that everything has been tried before; it’s that everything has been done to death already. As a result, most people are tired of the same old marketing...

Magic Makers of Great Brands

So recently, for the first time in a few years, I took a “real” holiday – not a weekend away or a few days in London (actually working)… it was a great break. I got back yesterday, today the post man arrived with a brown paper wrapped...

Instagram, the Facts [infographic]

Social media has emerged as a powerful medium for businesses to connect with their target audience. There are many platforms are being used to spread brand awareness like Twitter, Facebook, Youtube and Instagram Рall of them used by brands large and small to...

Social Media Image Sizes – Your Simple Guide

Creating amazing graphics for Social Media can be a pain in the backside, tools like Canva make it easy at times but aren’t really flexible enough for many use cases. In this article I will be talking about the sizes of images used for Facebook, Twitter, Google+...

Brands Getting It Together for Valentines Day

We all love a bit of cheesy advertising, whether its Christmas or Valentines or maybe even Easter. Advertising at these seasonal points tends to break down the ‘normal’ barrier and conventions of advertising and brand engagement. For the past few weeks...

What’s In A Logo? Exploring the World of Logos

Logo’s are often the most iconic part of any brand, sometimes shape within a logo once seen is something you just have to tell your friends about (the arrow in the FedEx logo or the bear in the Toblerone logo). A logo can be instantly recognisable, think about...