When writing content something we are all guilty of is “second guessing“, if you don’t understand what I mean think about this – When you blog about something you think people will want to read, you are second guessing the wants of your audience. Second guessing can be good and bad, it depends how well [...]
Continue Reading →The name of your company can decide it’s future, if it’s a shop it can mean people will walk past or walk in, if your an online business it can instill trust or fear into a user – whatever your brand name it is the most important of any business and choosing the perfect brand name isn’t [...]
Continue Reading →Recently one of my posts was published over at boagworld … eran subsequently passed comments about how User Experience (UX) has nothing to do with SEO. Something I couldn’t really disagree with more… but rather than simply state my opinion I want to be a little more constructive and so here are my 9.5 Steps [...]
Continue Reading →With just 15 days left until the New Year I thought I would give you yet another list!!! This time not quite so harsh to follow. Doing just one of these a day (maybe two or three if you want a day off) is the simple way to improve your search rank. Create meaningful title [...]
Continue Reading →So this week I’ve been walking around the shops, watching people smile as over the tannoy comes a Christmas song they like. I’ve seen music channels play more and more of these songs too. And of course lets not forget the Christmas decorations have finally gone up… even though I persist they don’t quite look [...]
Continue Reading →After many conversations with many people, a lot of whom read this Blog (hello there). I have decided to write a brief post on the top 5 lessons I have learnt whilst being a SEO practitioner. So what are these Search Engine Optimising lessons? Creating multiple pages of the same content, or copying content from [...]
Continue Reading →This post is the second part of appendix b, concerning itself with Copy. And in particular copy Writing and Editing. There will be one further section of appendix b. Copy is special, this is to say that getting your copy wrote and edited correctly is of paramount importance. Get this correct and your in the [...]
Continue Reading →Appendix B is in three parts, this is due to the level of detail I wish to supply and also because I wish to keep these blog posts of a “sensible” size. This hopefully means you can digest information I give. Although in general terms page content is about the whole page, in this section [...]
Continue Reading →After my recent series of blog posts about SEO, I wanted to give you some guidance on the “SEO Perfect Page Structure” which is based on POSH (Plain Old Simple HTML) and various SEO principles. The below is a structure used for most sites, a post will follow “appendix D” which will talk about SEO [...]
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