One of the things I like to do, is to watch out for brands which are great. Not because they are well know, but rather because they have fun and make you smile. One of the best brands for this is of course Virgin, each time virgin launch a new part of their company there [...]
Continue Reading →Over the past few years there have been many logo redesigns, from twitter to hotmail to microsoft office. But have they all been a success? or have they flopped and gone pretty much unnoticed? Below are some examples of logo redesigns, which do you think have mad the service and company appear improved or better [...]
Continue Reading →Regardless of your niche in design, from jewellery to painting to graphic design to website design your portfolio online is one of the most important aspects of your business. Getting it right is one thing, getting is seen is quite another. As with all websites without promotion and marketing it is a store front people will [...]
Continue Reading →With Social Media booming, the world of Personal Branding on the web has become something of a hot topic for myself when talking to some clients. Indeed, lets just say there are some interesting thoughts and experiments coming out of these discussions. Today I want us to think about Personal Branding (or public relations) and [...]
Continue Reading →If you are an online retailer you no doubt will be aware of the value of marketing your website in the correct way to drive sales and loyalty. However there are several simple ideas that are overlooked when it comes to marketing your business in the minds of your user. Focus on Customer Service By [...]
Continue Reading →Ever wondered what makes the perfect business card? What makes people go “wow”? and more importantly what will make people remember your business card? The answer is the design. Business Card Design is something of a mix, its both an ultimate / endless creative but it’s also likened to a mysterious mythical creature – the perfect business card and [...]
Continue Reading →The name of your company can decide it’s future, if it’s a shop it can mean people will walk past or walk in, if your an online business it can instill trust or fear into a user – whatever your brand name it is the most important of any business and choosing the perfect brand name isn’t [...]
Continue Reading →Many Small businesses across the world are struggling, yes because of the economy but also because they don’t understand the importance of having a website to promote their business online. This post is about why a quality website is so important to a small business and why your business needs to get one today. Here [...]
Continue Reading →Earlier this week I posted 5 tips for small businesses to succeed on twitter, today I want to take a look at the compelling case as to why your small business should blog. Blogging is a very popular activity, past-time even, for many individuals and businesses. The rewards can be little or large, from families sharing [...]
Continue Reading →Whether you are a small or large business, a freelancer or a corporation, an author, a publicist or some other kind of business makes no ends to these tips. These tips are for all business types, that may make you think they are generic but they aren’t – these tips are designed for you and [...]
Continue Reading →So you’ve designed a website, or had one designed for you … you’ve tested it and it functions correctly … but something is missing – your website isn’t CRAP! That’s right, your website should be as CRAP as possible! What is CRAP? All design, no matter whether it is print or online really should be [...]
Continue Reading →A strong brand is what can differentiate your business from any other, it helps you to stand out from the crowd and allow your customers to identify with your company in an engaging manner. Brands create loyalty, trust, a base on which to build your business and most importantly a connection with your customers. When you [...]
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